Territory Logistics Sales Engineer

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Position Summary: The Territory Logistics Sales Engineer (TLSE) maximizes bookings by driving sales of Cognex's entire product portfolio within an assigned territory. This role involves developing new business at newly found or assigned accounts to achieve sales targets. The TLSE collaborates with Logistics Sales Engineers (LSEs) and other internal teams to optimize account coverage and ensure exceptional customer experience. Additional tasks will be assigned as needed by the manager. Key Responsibilities: Maximizing Bookings & Sales Execution: Drive territory bookings by implementing best practices in territory and account management, with a focus on both on prospective and current Logistics customers. Identify and pursue new sales opportunities through prospective research, outbounding, following up on cold and warm leads, scheduling customer visits, and building a sustainable sales pipeline. Collaborate with LSEs and PSEs to recommend the best solution to meet the customers' technical and commercial needs.
Customer Engagement & Support: Conduct product demonstrations and trials, addressing customer applications and needs to provide effective solutions. Use the Cognex sales process to design and tailor solution proposals which meet the technical and commercial needs of the customer. Deliver hands-on support post-sale, assisting with system programming and configuration for successful implementation. Use Service Cloud and CRM tools to ensure seamless pre- and post-sales support, enhancing customer satisfaction. Support trade shows and marketing events to enhance Cognex brand visibility and customer engagement
Operational Excellence: Maintain accurate weekly forecasts and monitor sales metrics, ensuring clear and timely information flow within the team. Collaborate with the Customer Success team to provide customers with best-in-class experience, addressing technical inquiries and delivering tailored support.
Market Insights & Data Utilization: Leverage CRM tools to input sales activity data and capture market trends, competitor insights, and key performance metrics to drive data-informed decision-making.
Key Qualifications: Experience: 2-3 years of technical sales experience required, ideally within the automation or a related industry. Previous experience in cold calling to successfully engage and acquire new customers. Experience selling technical products to decision-makers at various levels of an organization.
Skills & Abilities: Action-oriented, results-driven approach with a strong ability to work independently in a dynamic field sales environment. Proficient in problem-solving and technical support, with a strong aptitude for customer assistance post-sale. Ability to research, identify, and schedule introductory meetings with prospective customers, and effectively sell within a solutions-sales environment. Excellent communication and relationship-building skills, embodying Cognex's “Work Hard, Play Hard, Move Fast” culture.
Education: Bachelor’s degree from an accredited institution, ideally in a STEM or Business field. Non-STEM applicants must pass a technical aptitude test.
Additional Requirements: Ability to travel 50-75% of the time is required. Valid driver’s license.
Location:
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